I'm Fatima :)
I conduct user research by tastefully combining psychology, data analysis and visual design to create more equitable experiences.
5+ years of experience
Currently at the Ministry of Public, Business Service Delivery and Procurement (formerly ODS)
Affinity Diagram
Co-design
Generative Research
Heuristic Analysis
Interviews
Prototyping
Secondary Research
Usability Test
Validating a process to assess use of artificial intelligence by teams in the Ontario Public Service (provincial).
Content Design
Design System
Prototyping
Secondary Research
Usability Test
Improving navigation, accessibility and usability on Ontario.ca by developing components for the Ontario Design System.
Content Design
Design System
Prototype
Stakeholder Consultation
Enabling essential organizations to receive rapid tests on an ongoing basis during covid-19.
Affinity Diagram
Market Analysis
Problem Statement
Prototypes
Sketching
Usability test
User Needs
Increasing emergency response capacity in Ontario by training, recruiting and deploying volunteers in emergency situations.
Interviews
Study Design
Usability tests
Usability Testing a portal that Ontarians use to apply to various awards provided by the provincial government.